Tesla Reconsiders Saudi Arabia Market Amid Declining Sales Figures

Tesla’s CEO Elon Musk is reconsidering entering the Saudi Arabian market as sales decline by 70% in the USA and Germany. Initially, he withdrew from selling in Saudi Arabia due to disagreements with the government. Additionally, Tesla’s stock has fallen while the company faces a surplus of vehicles in the secondhand market amid protests and public dissent against Musk.
In 2018, Tesla’s CEO Elon Musk opted not to market electric vehicles in Saudi Arabia due to discord with the Sovereign Investment Fund of Saudi Arabia regarding sales strategies. However, recent plummeting sales figures have prompted Musk to reconsider this decision. With a staggering 70% drop in sales in both Germany and the USA, the company is now exploring new markets, including Saudi Arabia, to boost its sales figures.
Elon Musk faced difficulties in negotiating with the Saudi government in 2018, despite having secured funding to potentially take Tesla private in the country. His previous choices may now be regrettable as Tesla actively seeks significant markets to recover from their declining sales performance. Entering the Saudi Arabian market could provide an opportunity to replenish the inventory of unsold vehicles.
Tesla’s stock price recently experienced a notable decline, falling over 5% on Wednesday before slightly rebounding by 0.44% in Thursday’s premarket trading. The company’s sales downturn has led to an influx of vehicles in the secondhand market. Factors contributing to this crisis include public unrest concerning Musk’s political affiliations, protests particularly in Europe, and a wave of vandalism against Tesla vehicles.
As negative public sentiment continues to rise against Tesla and its leadership, the company’s stock prices may face further declines. It appears that Musk may need to reassess his strategies and foster a positive relationship with the Saudi government to ensure a resurgence in sales.
In summary, Tesla’s initial decision to abstain from selling in Saudi Arabia has been reconsidered in light of a dramatic drop in sales. The company faces significant challenges, including stock price declines and negative public perception. Establishing a foothold in new markets such as Saudi Arabia may offer a viable solution for Tesla to recover and regain its market strength.
Original Source: www.fxleaders.com