BYD Launches Shark in Brazil and Song Pro in Paraguay, Expanding Hybrid Offerings in South America
BYD has launched its first hybrid pickup, the Shark, in Brazil and the Song Pro hybrid SUV in Paraguay. The Shark features the DMO Super Hybrid Off-road Platform and delivers impressive performance metrics, while the Song Pro showcases advanced hybrid technology aimed at the growing market for plug-in hybrids in South America.
BYD is embarking on a significant global expansion as evidenced by its recent vehicle launches in South America. On October 19, the company introduced the BYD Shark, heralded as the first hybrid pickup truck in Brazil, marking a strategic entry into the pickup market. The launch event in Goiânia attracted over 1,000 attendees, emphasizing its importance within the automotive sector. The BYD Shark employs the innovative DMO Super Hybrid Off-road Platform, which integrates robust off-road capabilities with safety features and outstanding energy efficiency. Powered by BYD’s EHS electric hybrid system alongside a 1.5L turbo engine, the Shark boasts an impressive 437 horsepower and accelerates from 0 to 100 km/h in a swift 5.7 seconds. This performance positions it as arguably the most powerful pickup truck in Brazil. Furthermore, BYD has reported sales of 60,000 electrified vehicles within the country for the year to date. In Paraguay, BYD opted to launch the Song Pro, a vehicle equipped with BYD’s Super Hybrid DM-i technology, aimed at becoming a leading plug-in hybrid SUV in the region. The event showcased the vehicle’s advanced technological features, receiving positive feedback from attendees comprised of media and potential customers. The Song Pro is characterized by its stylish design, offering enhancements in performance and efficiency, including a pure electric range of 100 km and an overall range that can extend to 1,030 km while maintaining a low fuel consumption rate of 4.5L/100km. It is also capable of accelerating from 0 to 100 km/h in just 7.9 seconds.
Recent developments in the global automotive industry highlight the rapid advancement of electric and hybrid vehicles, particularly from manufacturers like BYD. With a remarkable growth trajectory, BYD is positioning itself competitively against established players like Tesla. The market for plug-in hybrids is enlarging, especially in regions such as South America, which represents a new frontier for electrified vehicles. As consumer preferences evolve and infrastructure improves, demand for versatile solutions like hybrid vehicles is anticipated to expand significantly.
The launches of the BYD Shark in Brazil and the Song Pro in Paraguay signify a pivotal moment in BYD’s strategic expansion within the South American automotive market. Both vehicles exemplify the company’s commitment to combining performance with sustainability, appealing to consumers seeking modern and efficient transportation solutions. As BYD continues to innovate and expand, it is well-positioned to influence the region’s automotive landscape significantly.
Original Source: cleantechnica.com
